Whether you’d like a helping hand with your digital strategy or you just really want someone to swoop in and take it all off your hands, our team at MWD Web Design can help. We offer a bespoke service, tailored to your budget and your needs, and can work with your team to enhance what you already have and bring in new ideas - contributing to just one area of your digital marketing, like your SEO, or if you prefer, we can build your entire digital strategy from scratch and implement it too.
There’s a whole variety of techniques that could make up your digital strategy, depending on your audience, what you do, and what stage you are at with your business. We’ll spend plenty of time with you to find out your aims and objectives, where you see your business going and what strategies you have already put in place. We’ll look at your website, social media presence, SEO, branding identity, analytics - in fact, everything relating to your online marketing. We’ll also do a whole lot of listening so we can be sure that we give your business the support it needs.
We can design a shiny new website from scratch, or simply audit the one you’ve got and optimise it to bring in more traffic and better results.
Perhaps you need more of a plan for your content marketing and some support on how to continually and consistently write posts and provide content that your audience loves, or suggestions on how to repurpose the content you already have. Maybe you’d like us to analyse how your content is doing and what format your audience prefers or increase engagement and sharing on your blog posts.
If your email list still consists entirely of your mum and your best friend, there’s no need to worry. We can look at introducing lead magnets to encourage people to sign up, check the placement and wording of your sign-up boxes, test the best colour for your sign-up button, try out pop-ups and analyse their effect on your numbers, or set up auto-responders.
If you’re spending all day posting on Facebook, and trying to keep up with all of the other social media platforms, we can look at which platforms are bringing you the most bang for your buck. We'll then implement scheduling of your content to take some of the load off and make sure that your old posts are still being shared and receiving their fair share of traffic, while engaging live with your potential customers on your behalf.
Pay per click (PPC) can be a brilliant way to drive targeted traffic to your site and boost sales, but if you’ve never done it before, it can be quite easy to lose your shirt. We can research the best and most cost-effective keywords, keep an eye on your conversion rate and watch your budget for you, while you get on with the day-to-day running of your business.
Whatever you need, whether it’s a full digital strategy or a little help with social media, MWD Website Design in Southport can help you make sure that all the elements of your digital strategy work beautifully together, so click below to contact us and let’s get your business moving!